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CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes


Apr 5, 2021

Welcome to Part 2 of our interview with Nadia Cameron, Founder and Managing Editor of CMO Australia and Associate Editor of CIO at IDG Publishing, make sure to listen to Part 1 here.

In today’s episode, we are going to discover:

  • What Nadia has learned through the State of the CMO annual research, by judging hundreds of entries in CMO50 (identifying the top 50 marketing leaders in Australia), by conducting countless interviews with CMOs and writing over 190 pages of content on cmo.com.au;
  • How the remit of the modern day CMO has changed in the past few years; and
  • What the top 5% of CMOs do differently, which functions they have reporting into them, and how they’re building the competencies of the team to be future-fit.

Nadia has such a unique vantage point and so many insights to share. If you’re a CMO (or an aspiring CMO) and you want to know how to become one of the elite, then you’re definitely going to want to check out this episode. 

References

Contact Nadia Cameron

Contact Growth Generators

  • Find out how Ty and Growth Generators can help you design and build a modern marketing team that drives growth using our 5-stage transformation framework. Follow or connect with Ty on LinkedIn.

If you enjoy this episode please remember to subscribe so you get each new episode as it drops each week to get more tips and insights to build a high-performance marketing team, tell someone about the podcast who you think may benefit, or leave us a review!

This episode was produced by Dylan Todd and edited by Lewis Hallam.