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Lean Mean Marketing Teams

Mar 29, 2021

The one and only Nadia Cameron, founder and managing editor of CMO Australia and associate editor of CIO at IDG Publishing, joins us on the podcast today. 

CMO Australia is the go-to-source in Australia for industry related news on marketing and technology leadership. Nadia also established the CMO50 in Australia which...

Mar 23, 2021

Mal Chia, CMO at Ryderwear and Head of PUSHH Fitness joins us on this week’s episode.

Ryderwear is a fitness apparel, footwear brand and e-commerce retailer, with distribution centres in Australia, the UK and the US. PUSHH fitness is a related fitness app, with a focus on strength fitness for women.

In this episode,...

Mar 15, 2021

Flybuys is consistently rated by customers as Australia’s most popular loyalty program, with over two thirds of Australia active in the program, 20 coalition partners and over one billion personalised emails sent out per year. 

In this episode we cover:

  • How Rosemary has built out her CX function and what is in her...

Mar 8, 2021

What do you get when you cross a marketing leader with a passion for marketing, marketplaces, fashion and fintech? The answer is Malini Sietaram – Chief Revenue Officer and CMO at Brighte. 

Malini has an incredible background that traverses the globe and advances from CMO for a hip-hop brand, to working her way up the...

Mar 1, 2021

Host Ty Hayes addresses the monster in the room that plagues many marketing teams - the ‘Frankenstructures’ of unrecognisable, disconnected, marketing teams. They are common phenomena, but if left unchecked lead to team dysfunction, misalignment, politics and ineffectiveness. 

Ty shares:

  • The nine “telltale”...