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CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes

Dec 13, 2021

Christina Del Villar, Founder and Chief Marketing Strategist, joins us on this episode. Christina is author of the book, Sway: Implement the G.R.I.T. Marketing Method to Gain Influence and Drive Corporate Strategy, which is discussed throughout the interview today.

In this episode, we discuss:

  • The G.R.I.T. Marketing...


Nov 29, 2021

How to hire the best and set them up for success with Alexandra Mitchell, CX and UX Lead at Privitar.

In this episode, we discuss:

  • What a CX and UX Analyst does in a typical week and why;
  • How Alexandra stays connected to customers by engaging them in each stage of the product development process; 
  • How to set up and...


Nov 16, 2021

How to develop a creative, agile, inclusive, risk-taking team culture.

Holly Ransom, CEO and Founder at EMERGENT, joins us on this episode. Holly is author of the book, The Leading Edge: Dream big, spark change and become the leader the world needs you to be, which is discussed throughout the interview today.

In this...


Nov 1, 2021

PwC Partner and Experience Consulting Leader, Guy Parsonage shares his CX insights

Guy is based in Hong Kong, where he's responsible for driving digital transformation and innovation with global brands in and out of greater China for PwC. Prior to PwC, Guy has a stellar agency background with brand experience and events...


Oct 18, 2021

Steffen Daleng, CMO of Booktopia, Australia’s largest online bookstore joins us on this episode to talk about the changing role of marketing. Steffen was also named the #15 Top People in Ecommerce in 2021 by Inside Retail.

Steffen has had a fascinating career starting out in the army, working his way through...