Oct 10, 2022
With Pieter-Paul von Weiler and Matt Davies
BetterBriefs founders Matt Davies and Pieter-Paul von Weiler are two ex-agency strategists that have conducted the largest and first-ever global survey into client briefs.
Their findings - described by Mark Ritson as “the most scary and remarkable bit of data I’ve...
Jul 6, 2022
In marketing, if you stand still, you fall behind. So it’s critical to stay curious about new technologies and explore how to introduce them into your marketing strategy.
Although the metaverse and Web3 have received a lot of attention, many marketers are still...
Jun 21, 2022
With Ty Hayes, Podcast host and Founder of Growth Generators
The world is forever changing.
Therefore, as marketing leaders, we must continuously optimise our marketing resources to help our organisations thrive amidst uncertainty.
What got us here, may not get us there.
Yet, after years of constant change, it can be...
May 24, 2022
Discover the skills to become a fulfilled marketer.
In the age of the 'great migration', there's never been a better time to become a whole marketer and take complete ownership of your career.
In this episode, we discuss:
- What it means to be a whole marketer, including how to better understand yourself and others, and...
May 9, 2022
Adam Fraser, Chief Financial Officer at Omniscient Neurotechnology shares his insights.
Get inside the mind of a CFO to build trust and strengthen ties between marketing and finance.
Learn about the main KPIs of a CFO and what keeps them up at night.
Then dive deep into the key financial metrics you need to know about...